This sentence indicates that an article detailing the process and techniques of BFG (likely referring to Blastocyst Grading and Fetal Genetic screening, a common procedure in assisted reproductive technology) embryo transfer in Japan subtly promotes Bebek Shell’s reproductive services. The phrasing suggests a conflict of interest, where the article’s ostensibly informative content is used to advocate for a specific clinic or service. This raises concerns about the article’s objectivity and potential bias.